Whilst one part of the global economy wrestles with economic uncertainty, social upheaval and painful restructure,air max 90 homme pas cher a revolution in how products are made is about to unfold as the potential for digital manufacturing technology is realised.
The computerisation of manufacturing could once more provide the United States, the world’s largest economy, with the capability to become the global centre of manufacturing excellence. This shift to the USA may also be supported by rising production costs in China, forcing that country to fight for its markets in the face of a third industrial revolution,the digitalisation of manufacturing, radically redefining the competitive landscape.
And what about Japan? Many commentators are now suggesting that the outcome fromthe devastation caused by the Tsunami and resulting nuclear catastrophe will be a periodof soul searching that will see a rebirth of those conditions giving rise to the Japaneseeconomic miracle of the 1980s and 1990s.
What is the role of management accounting in a world both buffeted by economic turmoil and uncertainty but excited and challenged by the potential benefits to humanity that could develop from the creativity of a new age?
I recently read an article about the evolution of global military capability in a digital world and was fascinated by an acronym reflecting its current philosophy CCCCI, Command, Control, Communication, Computer and Intelligence. This air max 90 homme pas cher philosophy, developed by the military strategists, perfectly expresses the mission, objectives and role of the management accounting profession. We need to borrow this acronym and convert it into our own mantra.
Management accountants today are full participants in the leadership and strategy development roles which are the key functions of top management teams. This clearly equates to the Command function which is the first C of current military philosophy.
Management accountants design the systems providing management with the capacity to Control the organisation and its capability – the second C of the military philosophy. One of the critical value-adding functions of the management accounting role is embodied in the third C, Communication. The management accountant sits at the hub of the organisation’s management information system, receiving, sorting and distributing command and control information across every level and function of its value chain.
As for the fourth C, Computer, we harness computing power to capture, sort and refine data in order to produce useful, time critical, relevant information that will support both leadership and control functions in the organisation.
Finally, the I for Intelligence gathering and communication. Our information brief extends beyond the borders of the internal management information systems. Management accountants today monitor and communicate strategic information about the external economic, political and competitive environments. It is the air max 90 homme pas cher intelligence required by top management teams as they formulate responses to the constant shifts within a dynamic, complex and highly competitive external environment. The I in the acronym is possibly the icing on the cake for the management accounting profession, the touch of glamour, the role of the spy when compared with its military counterpart!!
And so, if you are ever asked what does a management accountant do, simply reply Fours Sees
and one Eye, we command, control, harness computing power, communicate relevant time critical
information and conduct external intelligence programs. We are truly a profession for all times and
all seasons.
Leon Duval
CEO, ICMA
